Shini Received Visitors from Hong Kong TDC

Aimed at helping enterprises create and enhance brand image, improve product design as well open up domestic market and promote enterprise transition, in June 28th, a Hong Kong Creation & Brand Seminar took place in Dalang with the joint efforts of Dongguan government, Hong Kong Trade Development Council (TDC) and Hong Kong design center. Key enterprises in Dalang participated in the seminar and discussed with a number of famous brand experts from Hong Kong on the theme of enhancing enterprises’ competitiveness by wisely use creation, design and brand strategy promotion.

Recommended by Dalang government, Shini had the honor of receiving the delegation from Hong Kong TDC. In the morning of July 29th, the 30-person delegation arrived at Shini. Corporate president Kenny C.J.Wu, director of administration department Jenny Chao and managers from other relevant departments warmly welcomed them and together joined the seminar. During the seminar, both sides exchanged experiences on brand promotion and marketing strategy, problems may encounter in brand development, as well as the methods to expand the market and improve brand impact. The delegation spoke highly of the strategies of brand construction, global sales operations and marketing taken by Shini. At the same time, Shini received vulnerable experiences and suggestions from the Hong Kong delegation professionals from fields of brand planning, marketing and advertising design.

After the seminar, Hong Kong TDC delegation looked around Shini’s exhibition hall, office building and workshops and sang high praise for its brand building, corporate culture, working environment and technical innovation.